second
In the ever-evolving landscape of international sports sponsorships, Nick Kelly, the head of sponsorship at Verizon, bluntly states there simply isn’t enough funding to go around. With a major portfolio …
Sponsorship Shortage: The Battle for Dollars Amidst International Sports Events Read More
In a decisive move, the Executive Board (EB) of the International Olympic Committee (IOC) has called on all International Federations to either relocate or cancel any forthcoming sports events planned …
IOC Calls for Cancellation or Relocation of Events in Russia and Belarus Read More
The Special Olympics World Winter Games Turin 2025 celebrated its grand conclusion, marking a vibrant tapestry of sport and inclusion. From March 8-15, over 1,500 athletes with and without intellectual …
Special Olympics World Winter Games Turin 2025: A Celebration of Inclusion and Sportsmanship Read More
In a remarkable fusion, sports and fashion are poised to reach a staggering $21.22 billion by 2032, unveiling the profound impact of major sporting events on our style choices. Sporting …
The Dynamic Influence of Sports on the Fashion Industry Read More
Sports are universally recognised as one of the most appealing and lucrative forms of entertainment. Nelson Mandela once stated, “Sport has the power to change the world,” highlighting its ability …
Ranking the World’s Top Sports Cities: A Global Overview Read More
Sports, travel, and tourism intertwine seamlessly, creating vibrant experiences that captivate both attendees and adventurers. The UN World Tourism Organization highlights sports tourism as a dynamic sector, valued at over …
Sports Tourism: Five Key Events Driving Global Travel Read More
Human rights advocates are sounding alarms over a proposed French bill that aims to prohibit ‘ostensibly religious’ attire in all sports events. Amnesty International decries this initiative for violating human …
Opposition Grows Against Proposed Hijab Ban in French Sports Read More
Amid the anticipation of the Olympic Games in Paris 2024, a plethora of global competitions will unfold, showcasing the world’s finest athletes as they gear up for this monumental sports …
Journey to Olympic Glory: Key Global Events Leading to Paris 2024 Read More
In conclusion, global sports events wield profound influence over national pride and unity, often bridging divides and igniting collective celebration among citizens. These grand spectacles create shared moments that transcend …
The Power of Global Sports Events in Fostering National Pride and Unity Read More
Original Source: www.sportsbusinessjournal.com In an age where global sports spectacle is blooming, the promise of financial backing is dimming. Nick Kelly, the mind behind Verizon’s expansive sponsorship strategies, doesn’t mince …
Sponsorship Dilemmas: International Sports Seek Funds in a Crowded U.S. Market Read More