Zhejiang’s Cultural Showcase at Thai Travel Fair
Zhejiang Province is making waves in the tourism sector following China’s easing of its visa-free transit policy. The anticipated influx of inbound tourists from Southeast Asia in 2024 is projected to be three times greater than the previous year. According to industry analysts, this momentum is essential for elevating Zhejiang’s international profile and promoting its rich cultural heritage.
Engaging Presentations and Cultural Souvenirs
At the recent Thai International Travel Fair, Zhejiang’s booth captivated attendees with its “Hello, China” themed exhibit. Detailed tourism maps, comprehensive promotional resources, and cultural souvenirs brought the region’s traditions to life. As reported by the Zhejiang Provincial Department of Culture and Tourism, these interactive displays provided valuable insights into the province’s distinctive character.
Promoting Scenic Routes to Thai Tourists
Zhejiang’s cultural and tourism ambassadors presented an appealing overview titled “Picturesque Jiangnan,” highlighting two scenic routes. The “Elegant Tour of Jiangnan” and the “Mountain-Sea Scenic Exploration Tour” were showcased as perfect blends of breathtaking landscapes and cultural richness. This strategic presentation, according to several reports, sparked significant interest among Thai visitors, enticing them to explore the allure of Zhejiang’s destinations.
According to projections, Zhejiang Province anticipates a threefold increase in inbound tourists from Southeast Asia in 2024, thanks to China’s relaxed visa policies. The recent Thai International Travel Fair allowed Zhejiang to showcase its cultural strengths. The “Picturesque Jiangnan” presentation unveiled scenic tourism routes, capturing the interest of potential Thai visitors.
Zhejiang Province is successfully leveraging its cultural appeal to attract a growing number of Southeast Asian tourists. With careful planning and engaging presentations, the region aims to enhance its international tourism profile and showcase its unique heritage. The projected growth in tourist numbers highlights a promising future for Zhejiang’s cultural tourism landscape.
Original Source: en.antaranews.com
