Tisserand is set to elevate health and wellness rituals with the launch of its new Wellbeing Routine kits in April 2025. Designed to align with key wellness trends such as sleep, stress management, menopause support, hormone balance, and natural energy, these kits are perfect for both current fans of the brand and potential new customers, enticing them to explore Tisserand’s full range of offerings.
Each of the four kits delivers quick and straightforward routines, validated by extensive panel testing for effectiveness. The appeal of these kits is enhanced with prominent results printed on each package, ensuring they stand out on store shelves. Each duo kit includes a compact Body & Room Mist and a full-size rollerball essential oil, expertly crafted to address specific wellness needs while being easily applicable for personal use or to refresh home environments.
The duo kits comprise:
– Energy Routine: Featuring Orange, Lime, and Grapefruit essential oils to invigorate energy levels.
– Balance Routine: Infused with Rose, Geranium, and Clary Sage to promote hormonal balance and uplift mood.
– De-Stress Routine: Combining Geranium, Orange, and Nutmeg to encourage relaxation and stress relief.
– Sleep Routine: Incorporating Jasmine, Sandalwood, and Lavender to enhance sleep quality.
Robin Russell, Chairman & CEO of First Natural Brands Ltd, notes the growing shift towards organic and plant-based health products. He observes that essential oils are becoming an integral part of personal care, as consumers seek natural solutions for sleep, stress, and women’s health. Tisserand’s Wellbeing Routine kits cater to this increasing consumer demand, providing effortless routines that deliver impactful outcomes for customers and driving sales across various retailers, including Holland & Barratt and Boots.
To bolster the launch, Tisserand will offer comprehensive consumer and trade public relations effort, a social media initiative, and special promotions throughout its retail channels. Each kit is priced at £12.
Tisserand launches new Wellbeing Routine kits in April 2025, targeting wellness trends like sleep, stress, and hormone balance with four kits priced at £12 each. Featuring a Body & Room Mist and a rollerball essential oil, these kits offer convenient, tested routines. Supported by PR and social media campaigns, they aim to attract both current fans and new customers.
In essence, Tisserand’s launch of the Wellbeing Routine kits is a strategic response to the surging consumer interest in natural health solutions. By offering effective, easy-to-use products that cater to individual wellness needs, Tisserand positions itself as a leader in the essential oil market. The combination of proven efficacy, plant-based ingredients, and supportive marketing showcases its commitment to enhancing health and wellness routines for its customers.
Original Source: www.theretailbulletin.com
