In April 2025, Tisserand, the UK’s foremost essential oil brand, is unveiling its new Wellbeing Routine kits. These kits cater to the latest wellness trends encompassing sleep improvement, stress relief, hormone balance, and natural energy enhancement. By offering a 100% plant-based, pure essential oil experience, Tisserand aims to attract both loyal customers and new shoppers, encouraging trial and upgrades to larger products.
Each routine kit is designed for simplicity and effectiveness, based on thorough panel testing. Notably featured on their packaging, these tested results assure shoppers of their effectiveness. Each duo kit includes a compact Body & Room Mist alongside a full-size roller ball essential oil, facilitating an easy and refreshing addition to one’s daily health rituals—perfect for body use or refreshing linens and living spaces.
The Energy Routine, infused with Orange, Lime, and Grapefruit oil, revitalises energy levels. The Balance Routine employs Rose, Geranium, and Clary Sage to harmonise emotions and support hormonal health. Meanwhile, the De-Stress Routine, featuring Geranium, Orange, and Nutmeg, helps users unwind. Lastly, the Sleep Routine, with Jasmine, Sandalwood, and Lavender, aims to enhance sleep quality.
Robin Russell, Chairman & CEO of Tisserand, highlights the rising trend towards natural products, stating essential oils are increasingly favoured as consumers seek holistic and organic solutions. He notes that Tisserand’s new duo kits align perfectly with this demand, providing straightforward and effective routines that support sales across various retail partners, including Holland & Barrett, Boots, Waitrose, Sainsbury’s, and local pharmacies.
With a robust launch plan encompassing consumer and trade PR, social media campaigns, and promotional offerings across all channels, Tisserand is gearing up to inspire a rise in wellness-focused engagements. Each kit is priced at an accessible £12, enticing wellness enthusiasts to explore the magic of essential oils.
Tisserand launches new Wellbeing Routine kits in April 2025, targeting key wellness areas including sleep, stress, menopause, and energy. Each kit contains a mini Body & Room Mist and a full-size roller, focusing on natural ingredients. With a price point of £12, the launch aims to attract both loyal customers and new shoppers while supporting sales through various retailers.
Tisserand is set to revolutionise wellness routines with their new Wellbeing Routine kits, launched in April 2025. These kits focus on vital aspects of wellbeing—energy, mood balance, stress relief, and sleep enhancement—using only natural essential oils. This initiative not only caters to existing brand fans but also invites new customers to experience holistic health benefits through convenient and effective routines. Tisserand’s commitment and robust support for the launch promise to bolster their presence across numerous retail channels, ensuring that quality wellness products are accessible to all.
Original Source: www.theretailbulletin.com
