The Ruby Group is making waves in Germany with its inaugural hotel in Berlin, a milestone since its integration into IHG Hotels & Resorts. Nestled within a restored landmark at Kurfürstendamm 227, this project will feature 375 rooms across the top floors, a lively public area on the third, and a dazzling rooftop terrace offering panoramic city views.
Kurfürstendamm stands as Berlin’s bustling equivalent to the Champs-Élysées, home to rich culture, history, and shopping. Just outside the hotel, guests can visit iconic sites like the Kaiser Wilhelm Memorial Church and the Berlin Zoo, with seamless transport links to the Brandenburg Gate and Museum Island, while Berlin Brandenburg Airport awaits just a short journey away.
This Berlin debut represents the first Ruby hotel since joining the IHG family, which opens the doors to IHG’s expansive resources, including global distribution and cutting-edge technology. This partnership enhances Ruby’s growth potential, especially in the US and Asia, all while preserving the unique Lean Luxury ethos of the brand.
Julian Mörs from the Ruby Group expresses excitement about this key location: “Berlin has been a key destination on our expansion roadmap.” He emphasised the significance of reviving an iconic site. Marcus Bartenstein of Empira Group echoed this sentiment, highlighting their joint effort to combine architectural history with modern hospitality in a vibrant setting.
Karin Sheppard from IHG voiced optimism about the project just weeks after acquiring Ruby Hotels, noting the growing interest from owners in this promising urban market. This collaboration, along with Empira Group, underscores ambitions of revitalising long-vacant spaces, ensuring the hotel’s design mirrors Ruby’s trademark blend of style and comfort.
The Ruby Hotel in Berlin is anticipated to open its doors in the first quarter of 2028, poised to enrich the area and welcome a new wave of guests.
The Ruby Group is expanding into Berlin with its first hotel since joining IHG. Located at Kurfürstendamm 227, the hotel will have 375 rooms and vibrant spaces, scheduled to open in Q1 2028. This project represents a blend of historic architecture and modern luxury, strategically supported by IHG’s resources for international growth.
In summary, the Ruby Group’s new hotel in Berlin underlines its growth in Germany as part of IHG’s portfolio. This project not only brings a unique blend of luxury and restored heritage to a historic site but also highlights the strategic partnership with IHG, facilitating Ruby’s global ambitions. Scheduled to welcome guests in 2028, it aims to enliven a prominent city space and reflect the brand’s distinctive identity.
Original Source: hoteldesigns.net
