In a captivating conversation with The Canadian Press, Dr. Mike von Massow, a prominent food economist from the Department of Food, Agricultural and Resource Economics, delved into the intricacies of shopping choices in grocery stores. He illuminated the factors influencing consumers when opting for Canadian products. Choices are shaped not just by quality and price but also by various emotional and ethical considerations that resonate with shoppers in their buying journey.
Dr. Mike von Massow, food economist, discussed the factors affecting consumers’ decisions around purchasing Canadian products in grocery stores. His insights reveal that emotional and ethical aspects, alongside price and quality, significantly influence shoppers.
Ultimately, Dr. von Massow’s insights highlight that purchasing decisions at grocery stores are multi-faceted, involving a blend of price, quality, and a sense of moral responsibility towards supporting local producers. This discourse creates awareness about the importance of conscious consumerism.
Original Source: news.uoguelph.ca